Influencer MasterCourse

by
Catarina Mello

Turn your passions into
a successful influencer career


Build your brand, grow an engaged audience, create content that lights you up and get paid by dream brands to live your most fulfilling life.

I WANT TO JOIN NOW

Turn your passions into a successful influencer career
Build your brand, grow an engaged audience, create content that lights you up and get paid by dream brands to live your most fulfilling life.

I WANT TO JOIN NOW

Maybe your day job is "fine".
Maybe you'll stick it out for just a little bit longer... But here's the truth:

The minute you start asking, “what am I DOING with my life?!” is exactly when it's no longer an option to NOT follow your passion.

And sure, you’ve been dipping your toe into “the influencer thing,” or maybe you’ve even managed to land a few brand campaigns here and there.

...But most days, you’re barely halfway through the never-ending workday of Zoom calls when the algorithm defeats you – yet again.

Instagram: 1  Your  Influencer  Career: 0
Instagram: 1
Your  Influencer  Career: 0

And if you’re being honest with yourself, you’re kinda over attempting to revamp your struggling hashtag strategy, or watching yet another free webinar that shares the most basic tips –

as if you’re not already “creating content!” or posting frequently!

And you’re DEFINITELY over spending yet another too-short lunch break trying to find the motivation to write your IG caption, wishing you could set your own hours and use your creativity on a daily basis.

Wishing someone would just tell you HOW to fix your page so you can increase engagement and see actual growth in both your following and career.

(Like those consistent 5-figure brand campaigns other influencers seem to win so easily).

Because deep down, you KNOW you’re meant for more than a desk job. You want to inspire others by following your passion – and living life to the fullest.

imagine

So let’s leave the endless zoom meetings behind...

and imagine what it would feel like to:

Grow a business that fills you with a deep sense of purpose
Set your work hours to a schedule that fits YOUR personal lifestyle
Wake up to multiple paid campaign emails from brands
Know exactly how to seamlessly navigate a paid collab – from pitching to deliverables, you’re on top of it
Confidently pop onto an Instagram Live sans camera-anxiety, knowing your audience will show up for you
Get so laser-focused on your niche and serving your audience that your engagement TRIPLES
Understand how the algorithm will work FOR you when you hit that “post” button
Stay in luxury hotels (or glam camping sites, if that’s your happy place) as part of your job
Have a career that’s EVEN MORE INCREDIBLE than you envisioned

... Sound too good to be true? It's not. Listen to what my student community has accomplished in a matter of months:

INTRODUCING...

Influencer MasterCourse

by
Catarina Mello

A crystal-clear blueprint that teaches you tried-and-true strategies to create scroll-stopping content that grow your followers AND your bank account (by the thousands)

Consider it your one way ticket to going from “mayyyybbe a side-hustler” to“FULL-TIME influencer, baby!”

ENROLL NOW

How quickly can your life change? Hear what my students are saying just MONTHS after signing up:

What's Inside the Mastercourse?

The Influencer Mastercourse takes you through the entire journey of becoming an influencer for 2022 and beyond. From better photos to paid campaigns, from more engaged followers to a deep understanding of the algorithm - you’ll learn both the creative and the business side required for an influencer career.

↓ Here’s what your study itinerary looks like: ↓

Module 0: Getting into the Right Mindset

Set yourself up for success by developing a future - forward mindset:
Explore how to let your fears launch you forward
Get comfortable confidently stating your expectations for your career
How to use a growth mindset to move through imposter syndrome
Open yourself up to the possibility of very. real. success.

Module 1: Establishing a Personal Brand

Be excited about who you are – and the unique value only you can provide:
Get laser focused about your niche and your Zone of Genius (AKA what your audience will constantly DM you about)
Establish a strong personal brand online (you’ve def got one!)
How to write a bio that attracts your DREAM following
– and how to communicate with them!
The 3 different IG accounts that exist – and which
one your biz needs
Develop the foundations of your personal strategic
content creation plan

Module 2: Decoding the Algorithm

Learn how to make the algorithm your best friend and ally - make it help you:
How the algorithm ACTUALLY works – and why there’s so much confusion about it
The 3 algorithm phases that will take your posts to the Explore page
3 crucial factors of high-ranking photos and videos

Module 3: Mastering Photography

Design visual content that’s inspiring,
personable and genuine:
How to take incredible photos and videos without having
to buy a fancy camera
How to plan a successful photoshoot
The secret to my most-liked photos
(hint: it’s all about the set-up)
Cut down your editing time by using my editing process
and presets
Stand out with advanced editing techniques using Lightroom

Module 4: Creating Quality Content

Create a cohesive, authentic feed that keeps your followers coming back for more:
How to write captions so readers feel like you’re personally speaking to them
Batch out a month’s worth of content – in 1 weekend
Make the content creation C3 Method your own
Discover the strategy to long-lasting success, and how to move through trends and seasons
Plan your feed without anxiety about the layout

Module 5: Implementing Growth Strategies

Turn first impressions into long-time followers and reach the right audience (organically):
A step-by-step guide on how to execute 9 growth strategies to reach MORE people organically in 2022 and skyrocket your followers
How to get consistent exposure with hashtags
4 controversial ways to gain followers (I don’t suggest them - But I want you to know what’s out there)

Module 6: Skyrocketing Growth with Reels

**NEW** Tap into the fastest growing opportunity on Instagram:
Everything you need to know about the Reels Algorithm
Anatomy of a high-performing Reel and 10 types of videos you can try right away
6 Strategies for creating viral Reels to jumpstart your growth
- including how to master trends and transitions
Step-by-step tutorials to make editing Reels easy

Module 7: Building an Engaged
Community

Ensure your long-term success by building
a community (not just followers):
The 4 engagement strategies you’ll want to start today
Discover what to post and when… and why it matters
14 psychological triggers to encourage likes, saves,
shares and DM’s
4 strategies to make your Stories more interactive
How to become an IG Story Master (and get totally comfy on camera!)

Module 8: Monetizing

Make your passion project or side hustle fund your life full-time:
When you should say no to brands – and why
How to create a killer media kit that labels you as a VIP
(no matter the size of your following)
Navigate press trips in a way that make brands BEG you to come back
Learn how to diversify your income stream (and why you’ll make more
$$$ this way)
Use my best-performing email templates for pitching brands and hotels
The 7 types of brand partnerships, and how much to charge for each
Find out when to get a talent manager

Module 9: Understanding Data

Take control of your business, brand and future by getting ALL the information:
Feel confident looking at numbers – and know exactly what they’re telling you
Data-driven strategies to move your biz forward
Why generating performance reports could help you have your biggest month yet

10 modules full of strategies that actually work in 2022 and deliver real results:

"Since joining the Influencer Mastercourse I've gained over 50k followers on TikTok, had multiple TikTok & Reels go viral and I've landed multiple brand partnerships and deals including huge names like M&M's, Expedia and Chevrolet, to name a few. The course has been a great investment for me; not to mention I've gotten so many paid partnerships that it has paid for itself multiple times over at this point.”

Ellen (@anywherepluseverywhere)

“ Before I joined the Influencer Mastercourse I was totally at the beginning of my journey as a Fashion influencer and was struggling with so many things. I didn‘t even know if it was worth it to try it as an influencer. Since joining the course my instagram and also my skills have developed a lot! I‘m much more confident now with presenting myself and creating content. But the best is: since following the tips from Catarina strictly, I grew from 1500 followers to almost 30‘000 in only 2 months!! I started doing collaborations now and I‘m growing my audience day by day! I am now at 60‘000 followers”

Jenny (@themesmereyes)

“My followers have tripled after joining the Influence Mastercourse. I had about 2000 followers and I'm over 6000 now just a few months later, and it's continuing to grow every day. One of my Reels had over 1.5M views and I gained a ton of followers from that. I definitely would not be where I am today without Influencer Mastercourse.”

Kate (@thehappytravelgirl)

“I share roller skate content and had 20K followers before joining the Influencer Mastercourse, and I now have 58.1K followers! My biggest challenges before were collaborations and negotiations with brands. I had no idea how to start pitching brands and negotiate with them. I feel so comfortable with negotiating and pitching brands after the course AND I've landed my first paid brand partnership with a headphone company. I also had 5-10 reels go viral! I am so thankful for this course!”

Claire (@clairecstone)

"Since joining the Influencer Mastercourse, I’ve gained over 110k followers across platforms and have had several videos go viral! I’ve also partnered with a booking app and had an all-expense paid trip to Cancun! Through affiliate links, I’ve also made several thousand dollars! I am beyond thankful and I know I couldn’t have done it without Catarina’s help. I feel so much more confident now and have a much better sense of direction. I know I still have so much to learn, but with the private Facebook community and monthly lives with Catarina, I feel supported along the way!"

Bernice (IG @trendytraveler__ // TikTok @trendytraveler)

Just  post  consistentty

might’ve worked as a plan back in 2016, but today’s world requires a more nuanced strategy.

One that enables you to look at your analytics and data clearly – and know how to use it to propel your growth.

And that’s what makes The Influencer Mastercourse unique. Because you’re getting the same data-driven strategies used by top-level marketing executives at Forbes 500 companies.

I should know, because I learned those strategies alongside them…

Wait, who am I? Why am I qualified
to guide you on this journey?

Hey  there. I ‘m  Catarina

I’m a full-time travel influencer and blogger with 50 countries in my passport and more than $500K worth of paid campaigns under my belt.

(And before we go too much further, you should know I hate avocados. #sorrynotsorry)

But before I even got my first DM, I worked at Google advising high-level executives on their marketing strategy. Think big titles (CEO and CMO) and big-money campaigns.

It was a “good” job, in the career path I was “supposed” to have. Sound familiar?

I felt suffocated and uninspired.

So I took a last minute trip to Bali, and spent 10 days blissfully wandering through rice fields…

until I remembered I’d eventually have to return.

(to both my job and the never-ending question – “What am I DOING with my life?!”)

I knew with my tech background, algorithm knowledge, and sheer determination to make a travel influencer career work, the life I craved wasn’t far off.

Spoiler alert: everything I teach inside The Influencer Mastercourse is what allowed me to grow my Instagram from 0-411K, grow my Tik-Tok from 0-300K (in 3 short months!), and quit my corporate job because I was making more from social media.

Since then, I’ve worked on campaigns with brands like Four Seasons, Hilton, Ritz Carlton, Airbnb, Hawaiian Airlines, Qatar Airways, Beautiful Destinations, Club Med, LinkedIn, Revolve, Japan Tourism Board, Visit Mexico, and more.

I went from working FOR Google to working WITH Google.

I’ve watched the Northern Lights bloom across the sky, experienced profound moments on a Tanzanian safari, soaked up luxury in hotels across the globe… and shared it all with an incredible community.

It’s the kind of freedom-filled life I see for you.

It’s the no-limitations career I know you deserve.

But enough about me. 'Cause what I'm really proud of isn't my own accomplishments as an influencer

…but the fact that I've developed a program that helps others build their dream lives, too.

My students have left their corporate jobs, moved countries to locations they never thought possible, have gotten paid to stay in luxury hotels around the world, launched mentoring programs and digital products, and so much more.

After following the proven methods inside the Influencer Mastercourse, my students have landed brand partnerships with these brands and more

They're living their dream lives, getting paid to do what they love every single day.

It's the freedom-filled life you deserve, too.

Everything you need to turn your passions into a successful influencer career is inside the Influencer Mastercourse. And you get a community to support you along the way, too. See you inside?

And because The Influencer Mastercourse isn’t just an investment for now, but for your future ...

I’m including the following BONUSES:

BONUS 1

My Exclusive Lightroom Preset Collection (so you can edit your photos just like me!)

$129 value

BONUS 2

My Tried-and-True Luxury Hotel and Brand Collab Pitch Templates, and Three Customizable Media Kit Templates

$247 value

BONUS 3

Influencer Business Starter Kit (includes invoice template, project proposals, project recaps, and a contract checklist)

$139 value

BONUS 4

Monthly 1-Hour Live Q&A with me (inside the Facebook Community)

$600 value

BONUS 5

Recordings of my Exclusive Interviews with Industry Experts (talent manager, PR manager, Pinterest pro, and more!)

$165 value

BONUS 6

Access to Private, Exclusive, Members-Only Facebook Community (check out the video below to hear from current students!)

$394 value
SIGN ME UP!

I’m including the following
BONUSES:

New bonus

Limited time offer

TikTok Crash Course: Learn the ins and outs of going viral (combine with the Reels module to develop a multi-platform strategy)

$299 value

BONUS 1

My Exclusive Lightroom Preset Collection (so you can edit your photos just like me!)

$129 value

BONUS 2

My Tried-and-True Luxury Hotel and Brand Collab Pitch Templates

$150 value

BONUS 3

Three Customizable Media Kit Templates

$97 value

BONUS 4

Influencer Business Starter Kit (includes invoice template, project proposals, project recaps, and a contract checklist)

$139 value

BONUS 5

Monthly 1-Hour Live Q&A with me (inside the Facebook Community)

$597 value

BONUS 6

My Client Contact Masterlist (100+ contacts at agencies and tourism boards to partner with)

$347 value

BONUS 7

Recordings of my Exclusive Interviews with Industry Experts (talent manager, PR manager, Pinterest pro, and more!)

$165 value

BONUS 8

Access to Private, Exclusive, Members-Only Facebook Community (check out the video below to hear from current students!)

$397 value
SIGN ME UP!

Don't get me wrong when I say the Members-Only FB Community is a "Bonus"...

It's one of the MOST integral parts of the Influencer Mastercourse experience. It's a support network that will be there to learn and grow with you, to help you overcome obstacles, and to cheer you on as the wins come in.

Don't take my word for it - see it for yourself:

Committing to the wild ride of a
career takes a certain type of person. And when you invest in yourself like this, it needs to be 100% the right fit.

The Influencer Mastercourse is for you if ...

→ You’re either a newbie to the world of Instagram or you’ve had some growth… but above all, you’re SO ready to skip 3 grueling years of trying every single free strategy you find on the internet.


→ Plus, you know that a successful Instagram career isn’t JUST about getting creative – you want to learn everything you can about the business side as well.


→ The algorithm has got you feeling defeated, discouraged and overwhelmed. You dream of a step-by-step program that will give you real results... and are willing to be coached and directed on new strategies (even if it’s a little out of your comfort zone!)


→ You know you’ve got the content to land well-paid brand partnerships… but you’re lost on how to do so consistently.


→ Having tangible data inspires you – and you’re interested in looking at the reality of where you’re at to understand where you need to go.

The Influencer Mastercourse is for you if ...

→ You’re either a newbie to the world of Instagram or you’ve had some growth… but above all, you’re SO ready to skip 3 grueling years of trying every single free strategy you find on the internet.


→ Plus, you know that a successful Instagram career isn’t JUST about getting creative – you want to learn everything you can about the business side as well.


→ The algorithm has got you feeling defeated, discouraged and overwhelmed. You dream of a step-by-step program that will give you real results... and are willing to be coached and directed on new strategies (even if it’s a little out of your comfort zone!)

→ You know you’ve got the content to land well-paid brand partnerships… but you’re lost on how to do so consistently.


Having tangible data inspires you – and you’re interested in looking at the reality of where you’re at to understand where you need to go.

Ready to create the fulfilling life you deserve and be your own boss?

Here’s what you get when you enroll:
The Influencer Mastercourse:
Lifetime access to the Influencer Mastercourse program – ($2397)
Lifetime access to private members-only Facebook community for support – ($394)
Monthly 1-hour Live Q&A with me – ($600)
Brand Collabs Pitch Templates & Media Kit templates - ($247)
My exclusive Lightroom Preset collection – ($129)
All other bonuses  – ($304)
TOTAL VALUE: $4071
ALL YOURS FOR JUST: $997

You can choose from TWO different payment options:

Pay in-full now and SAVE
Or enroll in a payment plan

One Payment
1x
$997
Sign up now
Three Payments
3x
$357
Sign up now
All prices are in USD. If you enroll in a multi-payment option, charges will occur today and at the same time in subsequent months until completion.
Secure Checkout

Need help ordering or have further questions?

Email us at support@catarinamello.com and we'll get back to you as soon as we can!

The Mastercourse Money Back Guarantee:

The Influencer Mastercourse is designed to give you all the tools you need for a full-time influencer career.

I’m passionate about this course. Because as a digital marketing expert with both the corporate and professional influencer experience to back
it up, I know it will help launch your career to
whatever heights you dream of.

But you have to know it, too. So, I’m offering a guarantee:

If you’ve completed the course and all assignments, and are implementing what you’ve learned within 30 days, but haven't seen any results and still don’t feel like you have the clear, step-by-step strategy to support your full-time influencer status - then please reach out to support@catarinamello.com.

I’ll insist on giving you a full refund.
You can find all the complete details in the Terms & Conditions.

( pinky promise )

A risk-free approach to your long overdue life-changing transformation

“It's only been a few months since I started the Influencer Mastercourse and I've already had multiple reels go viral and grew my audience more than 10x to over 60k followers. My photography and editing skills have improved, my engagement and impressions have skyrocketed, including some months when my impressions have gone over 4M. The confidence that Catarina has given me in pitching and negotiating with brands is worth every penny of this course alone. ”

Bailey (@spiritandguts)

I share pictures of my nordic home and lifestyle and before joining the Influencer Mastercourse I had trouble with growing my followers and I felt kind of lost on how to do it. After joining the course I have had several reels gone viral and gotten so much attention on my pictures. I have been paid on all my brand collaborations and I have actually managed to negotiate a higher pay on most of them! The Influencer Mastercourse has been a great investment to me because now I know that I can make a living doing what I love."

Monica (@monicakjellemo)

"After doing the course I approached two top hotel chains for potential collaborations: Four Seasons and Banyan Tree have accepted and have offered me 3 nights complimentary. I’m ecstatic because having the Four Seasons on my Media Kit is something that is so rewarding - especially now as I work on building my portfolio and adding luxury hotel chains!"

Anna (@jetset_anna)

“A year ago, I was not even taking my Instagram seriously and had only 400 followers.  I have learned a lot since joining the Influencer Mastercourse and was able to grow my followers to 130k -- which was faster than I’d ever imagined! My favorite accomplishment has been my success with Reels. It was definitely a crucial part of the growth: one of my videos got 14.6m views!”

Jackie (@joujoutravels)

If this sounds like you, I can’t WAIT to watch you design your dream life.

Don’t  wait  too  long...

Because spots are LIMITED.

And since there’s only 1 of me and my team, I want to make sure every student has the highest level of support.

So doors WILL close as soon as all seats are taken.

And I don’t know when I’ll be able to offer The Influencer Mastercourse again… and when I do, the price will be much higher.

You in?

ENROLL NOW

But. but , but...

Click below for some answers to FAQs you may be asking

Isn’t the industry too saturated? I’m afraid I’ll never stand out.

That’s exactly why we cover mindset right off the bat – because it’s not too saturated. In the Influencer Mastercourse, I’ll show you how to find your unique voice – and what you bring to the table.

Plus, immediately after mindset, we cover how to define and establish a strong personal brand that will make you stand out from the noise.

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How long does The Influencer Mastercourse take?

The course is entirely at-your-own pace, so it’s up to you! You get immediate access to all modules so it depends on whether you prefer to take your time or implement as you learn. You can re-watch as many times as you need.

That being said, the recommended time frame is 3-4 weeks, which comes out to roughly 2 hours per week.

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I don’t have time right now. Can I buy now and start the course later?

Absolutely – in fact I highly recommend jumping in now to snag your spot. Because once The Influencer Mastercourse fills up, I don’t know when doors will open again. And when they do – the price will be higher. (Ps – proud of you for honoring your available time!)

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How am I supposed to grow with the algorithm?

SO glad you asked :) As your friendly, global algorithm tech gal, I can show you dozens of accounts growing RIGHT NOW in various niches. I know we sure love to blame the algorithm, but real talk: I can teach you IN DETAIL how to optimize the algorithm so it works FOR you.

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Will this course work if I’m in a different industry? Travel’s cool and all, but it’s not really my passion…

Yes, yes and YES! Even though my niche is luxury travel, the strategies taught in this course work in ALL industries (including but not limited to fashion, lifestyle, wellness, fitness, small businesses, food and more!). Today, our community already has creators from a diverse range of niches - from travel and yoga to cirque performing arts and even quantum computing. And in every module, you’ll get real-life examples in several niches. That’s part of what makes my data-driven approach so different – numbers don’t niche (nor do they lie).

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How many followers do I need? 10K? 50K?

The Influencer Mastercourse goes from fundamentals to advanced strategies, so it will work for anyone from 0 - 100K+ followers. In our community, we actually have creators who started the course with everything from 0 to 300K followers.

If you’re just starting out, you’ll learn to build the foundations and strategies to put in place to see profitable growth right from the get-go. Also, keep in mind that micro and nano influencers are the BIGGEST thing in influencer marketing right now… and brands are literally falling over their feet competing to work with creators just like you.

If you’ve been in this business for a hot second and have a good following, you’ll get incredible value out of The Influencer Mastercourse. I teach advanced strategies in every module, and you can benefit from each. If you’re already solid on your brand and content, you might find the modules on engagement strategies and monetization invaluable.

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How do I know this isn’t just ANOTHER “influencer” course?

I love and appreciate this industry and my fellow influencers. But friend, I’m not “just another influencer.” I'm an online marketing expert with over 6 years of experience advising top-level marketing executives at Forbes 500 companies. And I grew most of my social media following from 0 - 200K+ *while* working a demanding full-time job at Google.

So The Influencer Mastercourse doesn’t just teach you the steps I used to grow an engaged audience of 500K+ followers on social media – it’s literally tried-and-true strategies that have had consistent results, time and time again.

I’m not interested in selling you a high-priced course that’s only fluff, and I’m not interested in students who just want to be instafamous. I'm invested in helping those who are serious about making a career online. Your success is my success as an online educator!

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Is this a 1:1 coaching program with Catarina?

Unfortunately, I can’t offer 1:1 coaching at this price point. But you DO get live Q&A’s with me in the private Facebook group once a month. I’m also VERY active on group posts as well.

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What if I don’t want to quit my current job?

You don’t have to! The course is aimed at helping you make a full-time income from Instagram, but if you really love your day job and want two full-time incomes… The Influencer Mastercourse is for you too :)

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Will this work if I live outside of the US?

Absolutely :)

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How long will I have access to the course?

As long as I’m around (didn’t you know influencers were immortal?! Kidding, kidding) and the internet exists – or a minimum of 24 months after purchasing.

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Do you offer refunds?

If you’ve completed the course and all assignments, and are implementing what you’ve learned within 30 days, but still don’t feel like you have the clear, step-by-step strategy to support your full-time influencer status, you can ask for a full refund.

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Wait! I have more questions!

Great! Reach out to me and my team at support@catarinamello.com and we’ll answer ‘em!

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Ready  to live

THE FREEDOM FILLED LIFE OF YOUR DREAMS?
JOIN US